WHO ARE WE?

WE DIDN'T START IN A FACTORY.
WE STARTED WITH ONE IDEA: INDIA'S OWN HIGH-PERFORMANCE FOOTWEAR BRAND WITH DESIGNS UNIQUE TO ITS TERRAINS.

THIS IS OUR FIRST DROP. WE'RE KEEPING IT SMALL, KEEPING IT REAL.
IF YOU BELIEVE IN WHAT WE'RE BUILDING, WE WILL REMEMBER YOU WITH A SPECIAL PLACE IN OUR HEART AND OUR KULT.

*TO YOU THE BEST PRODUCTS WITH PURE LOVE AND EXPLORATION


THE FIRST STEP

197,000 years ago. Our ancestors began with a single step - a step towards survival, discovery, and evolution.





FROM THE HIMALAYAS TO THE WORLD

They say the world is a global village.
We say - then let’s build our own tribe from it.
From the foothills of the Himalayas, from a small village in the Northeast of India,
From the valleys of Western Ghats,
to the streets, skies, and seas across the world —
we rise as an Indian-grown culture built for the world.





THE SPIRIT OF EXPLORATION AND ADVENTURE

We know how it feels to be connected with the nature, going outdoors, living life like a nomad , exploring every adventure of life, be it late night parties at the lively cities, be it the serenity of the mountainous treks, be it the thundering waves of the seas or the night sky signaling the vastness of the universe.









THE DAWN

We have 0 members/followers, no one knew us till now. We are starting from scratch.
Thanks! You are one of the first few to be a part of this family (KULTURE)!

Honestly we have a small budget to start off. But we are not holding back, we will put out the best quality we can source from around the world, experiment and test the best designs put together by our creative designers' team, and build around a community that revolves around the culture we thrive for.



THE FIRST CREATION

This is where it all begins.
Our first chapter, our first creation:
The 197s.
Our first 5 samples tested well.
One in-house silhouette design, 3 colorways.
Our first step into a world we’re about to change.






THE LAUNCH

We have a goal to get 300 preorders* so we can go for production (due to high MOQs).

Once we achieve the threshold, production and shipping takes approx 60 days (we will try our best to get it to you fast).

PREORDER MEMBERS WILL BE INFORMED EVERY WEEK ABOUT HOW THE MATERIALS ARE BEING SOURCED, TESTED, STITCHED AND MUCH MORE! IT WILL BE A JOURNEY FOR US, WORTH WAITING.

And you know, there are SURPRISES!
Each and every preorder will be limited editions for the first 1000 members. 

READY TO MEET ON THE OTHER SIDE? SEE YA'ALL SOON!


THE KULT RISES

It is a gradual process but we know it takes time for the best things to happen.
So let's do it together!

We hope you all support us by being a part of this journey.
We promise to assemble the most celebrated 21st century brand.

[Here 'WE' means the community]


Yours,